Akhil Mathur: Encyclopaedia of Tourism, Hotel, Food and Hospitality Management (Tourism Marketing Management) [PDF]

This publication titled Encyclopaedia of Tourism, Hotel, Food& Hospitality Management is done in eight volumes. Volume 1 is on food, catering & beverage management. This publication titled, Food, Catering & Beverage Management provides readers with an introductory overview of catering, food service, beverages and accommodation management. Volume 2 is on hotel, restaurant and food service administration. Volume 3 deals with tourism, hotel and hospitality industry development, this publication titled, Tourism, Hotel and Hospitality Industry Development provides readers with an introduction to evolution of travel and tourism. Volume 4 reflects on hospitality service management. This publication titled, Hospitality Service Management helps create an understanding contemporary hospitality management in its totality. Volume 5 is on food processing, packaging, labelling and marketing. This publication titled Food Processing, Packaging, Labelling and Marketing provides an overview of food processing, food packaging, food labelling and food marketing with full elaboration on matters related to standards and regulations. Volume 6 deals with tourism marketing management. Ihis publication titled, Tourism Marketing Management gives an overview of tourism and hospitality marketing management. Volume 7 reflects on tourism promotion organizations. This publication titled, Tourism Promotion Organizations attempts towards creating an understanding of travel and tourism, including the concepts and approaches. Volume 8 covers tour operators. This publication titled Tour Operators covers details about tour operation, travel documents and destination marketing.